There is a long history of symbiosis between car dealers and radio stations.
Now a group of New Haven radio veterans is taking things a step further placing an FM radio station(102.1 FM) and internet broadcaster inside the Toyota of Wallingford dealership on Route 5.
Pam Landry and Brian Smith, formerly of WPLR, are the lead hosts and Steve Zion, of the dealership and himself a PLR alum, is providing the entrepreneurial spirit behind the enterprise set to debut in the months ahead.